Can WordPress Be Used in Creating a Real Estate Website

A real estate website requires some specific features that are generally not available in ready-made websites. With the help of modern developers, we can now create real estate website on a platform called WordPress. In this platform, the real estate agents can now market, promote, even rent and sell properties throughout the county and worldwide.…

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Lead Generation Vs Branding; Why Businesses Should Invest in Them

Lead Generation & Branding are technically two different things but they impact each other directly. Although lead generation falls under the general brand marketing umbrella, it is a distinct part of the process that necessitates its specialized skills and tactics. Whereas branding efforts help broaden audience size, lead generation helps target a group of people…

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What is Local SEO and How Can It Help Small Businesses

The local SEO is the website optimization for the local searches, and it also includes the top ranking of a destination on Google Maps. Google constantly interjects new features and upgrades the terms and conditions for its local Search Engine Result Pages. Small business owners should definitely include local SEO in their marketing efforts because…

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Understanding Google Advanced Search Operators That Can Help with Content Research

A search operator a.k.a. a search parameter is either a single character or a character string within a search engine query that helps the search engine to narrow its focus. The Google Advanced Search Operator consists of unique characters and commands or google advance searched options operators. It improves the potential of text search requests…

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Difference Between “Great” Content and Long-Form Content

A short-form content ranges from 1,000 to 1,200 words. These types of contents are easier to read since they discuss on a limited topic base and take less time. Some of these short-form contents are emails, short blog posts, social content, infographics and news articles. Long-form contents contain over 1,000 to 1,200 words that provide…

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Important SEO Decisions to Be Made Before Website Design and Development

SEO or search engine optimization is a crucial medium that serves to fetch information for the user. It works based on keyword usage. Once the end-user types in the appropriate keyword in the search engine, it lays out every information based on those keywords from the Web. During web development, clients need to be familiar…

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Why it is Important to Claim the Digital Space for your Business

In today’s digitalized century, it is essential to create a robust digital presence for your business. Your company will enjoy significant benefits out of its vast online space. According to a recent survey, the majority of the internet users worldwide, the youngsters, in particular, remain online 8 hours a day. As a result, you need…

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